THRU-PUT
Achieve More Exciting Goals
SITUATION
Thru-Put, a B2B management solutions provider, sought to modernize its brand image and build credibility in a competitive digital space. With a niche target audience in logistics and process optimization, their goal was to simplify complex solutions through clear communication.
TASK
Managing digital programs for corporate clients like EATON, streamlining business processes. Developing content for the company website, like blogs, videos, images, podcasts and case studies. Conducting A/B testing to later implement an automated email marketing system.
APPROACH
I crafted a digital strategy that transformed technical services into compelling stories highlighting real-world impact, client success, and innovation. By revamping their online course content and building a streamlined social presence, we boosted visibility, strengthened trust, and positioned Thru-Put as a forward-thinking industry player.
RESULT
Improved client engagement by implementing targeted educational content. Increased efficiency in client communications with automated email systems.